HIEBER’S FRISCHE CENTER

Lighting Quality: The Hieber Project

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Location

Bad Krozingen, Germany

Client

Edeka Hieber

Application

Food

Related products

KRIOS I, KRIOS P, KRIOS COMPACT, TITA

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The redevelopment project of the Hieber store in Bad Krozingen by Hieber’s Frische Center KG, a regional retail chain of the Edeka Group, aimed to enhance the store’s emphasis on freshness, which is the brand’s extraordinary vocation.

The store boasts the largest counter space for service: the meat counter stretches to 40 linear meters, while the cheese department has been enhanced with a special unit for a wider assortment and a self-service refrigerated counter. Special LEDs have been used in this area, mixing different color temperatures to highlight the quality of products, such as Meat Red for meat, Meat Fish HD for fish, and Full Colour to enhance the shapes and colors of fruits and vegetables.

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Imoon also utilized wireless technology to dim the lighting levels, creating an attractive and engaging environment. To achieve this, the lighting enhances the “floating” wooden structures, designed to lower the ceiling at strategic points and furnish the most profitable areas, giving the sensation of a bright and welcoming space. In the cosmetics and wine areas, product islands are highlighted by TITA LED suspensions, ensuring optimal visual comfort. In the checkout area, the main focus is on projectors with dark light optics aimed at reducing glare and making the interaction between staff and customers more enjoyable.

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Related products

See all

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Do you have a project to complete?

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